Estimate your Creator Fund, brand deal, and TikTok Shop income in seconds. Free, no login required.
Creator Fund rates are estimates. Actual payout depends on region, video length, and TikTok daily pool. Brand deals dominate total income for most creators.
See Full TikTok Rate GuideAverage sponsored video rates — beauty/lifestyle niche, standard 60-second integration
| Tier | Followers | Sponsored Video | Creator Fund / 1K Views | TikTok Shop Est. | Monthly Total |
|---|---|---|---|---|---|
| Nano | 1K – 10K | $25 – $200 | $0.02 – $0.04 | $50 – $300 | $75 – $500 |
| Micro | 10K – 100K | $200 – $1,000 | $0.02 – $0.04 | $200 – $1,500 | $400 – $2,500 |
| Mid-Tier | 100K – 500K | $1,000 – $5,000 | $0.02 – $0.04 | $500 – $3,000 | $1,500 – $8,000 |
| Macro | 500K – 1M | $5,000 – $15,000 | $0.02 – $0.04 | $1,000 – $6,000 | $6,000 – $21,000 |
| Mega | 1M – 5M | $15,000 – $100,000 | $0.02 – $0.04 | $3,000 – $20,000 | $18,000 – $120,000 |
| Celebrity | 5M+ | $100,000+ | $0.02 – $0.04 | Varies | $100,000+ |
