Who Is Total Gaming?
Total Gaming (Ajjubhai) is India's top Free Fire and PUBG Mobile creator with 37M YouTube subscribers. His face-reveal-free identity and consistent gaming content made him a phenomenon among Indian mobile gamers.
Total Gaming (born November 8, 1997 in Surat, Gujarat, India) is a Indian content creator active in the Gaming space since 2018. With a combined following of 41M across all platforms, Total Gaming ranks among the most impactful voices in the digital creator economy. Active on: Youtube (37M), Instagram (4M).
Background & Career
Total Gaming — real name Ajay Nayak (Ajjubhai) — began building an online audience in 2018, focusing on gaming content that resonated with a broad and loyal following. The creator's consistent output, platform strategy, and understanding of audience psychology drove growth from a standing start to one of the most recognizable names in gaming.
Based in Surat, Gujarat, India, Total Gaming represents the Indian creator economy at its highest level. Managed by Independent, the brand has expanded beyond platform content into merchandise, brand partnerships, and business ventures.
Content Style & Audience
The content strategy centers on gaming topics, delivered through YouTube, Free Fire, PUBG Mobile, Gaming, Mobile Games. The audience skews toward engaged fans who follow not just for content but for the personality and perspective behind it — a hallmark of creators who convert views into lasting influence.
With an engagement rate of 6.5% and a Social Blade grade of A+, the metrics reflect an audience that actively participates rather than passively consumes.
Brand Partnerships & Business Ventures
Total Gaming has collaborated with major brands across 2 verified partnerships, spanning Game Title Sponsor, Smartphone Campaign. The brand deal portfolio reflects the creator's niche authority and audience trust — prerequisites for deals in the range indicated in the Sponsored Rate section below.
Net worth is estimated at $3 million, combining platform revenue, brand deal income, and business equity.
Influence & Legacy
Few creators achieve the combination of audience scale, engagement depth, and commercial execution that Total Gaming has demonstrated since 2018. The trajectory — from first upload to 41M total followers — represents one of the cleaner case studies in sustainable creator brand building.
For brands considering partnerships, the key data points are summarized in the Platform Statistics and Sponsored Rate sections below. For researchers and journalists, the Sources section links to primary coverage.
Platform Statistics
Channel Growth History
| Year | YouTube Subscribers | Monthly Views | Est. Annual Earnings |
|---|---|---|---|
| 2024 | 36M | 78M | $1.1M – $3.2M |
| 2021 | 25M | 60M | $840K – $2.4M |
| 2019 | 1M | 15M | $120K – $420K |
Data sourced from Social Blade & public estimates. Updated annually.
Estimated Sponsorship Rates
Market estimates — actual rates vary by deal structure & exclusivity
Brand Deals & Sponsorships
| Brand | Year | Deal Type | Source |
|---|---|---|---|
| Garena Free Fire | 2019 | Game Title Sponsor | Creator Disclosure |
| Poco India | 2022 | Smartphone Campaign | Media Report |
Frequently Asked Questions
Total Gaming's real name is Ajay Nayak (Ajjubhai).
Total Gaming was born on November 8, 1997, and is 28 years old as of 2026.
Total Gaming's net worth is estimated at $3 million, based on platform ad revenue, brand partnerships, merchandise, and business ventures. This is an estimate — exact figures are not publicly disclosed.
Total Gaming is Indian, born in Surat, Gujarat, India.
Total Gaming — Official Social Media & Links
All accounts below are the verified official profiles for Total Gaming. Follower counts are approximate and updated periodically.
Sponsorship Rates & Booking
- Youtube: 37M followers
- Instagram: 4M followers
